Maserati MCPURA Wins Dream Car Award… well Obviously It Did

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© Maserati

Some cars win awards politely. The MCPURA didn’t… it kicked the door down, parked sideways, and walked off with half the votes like it owned the place.

It’s official… Italy’s favourite car magazine has looked at the MCPURA, wiped the drool off its keyboard, and said: “Yes. That one.”

With a ridiculous 50% of the vote, Maserati’s new MCPURA has stormed the Quattroruote “Novità dell’Anno 2026” awards and pinched the Dream Car crown like a suited mafia boss taking the best table in the restaurant. No argument. No debate. Just applause… and probably a few jealous Ferrari owners muttering into their espressos.

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© Maserati

Now, some context before oom Koos on Facebook says, “Ja but my Hilux is more reliable.”
Since 2000, Quattroruote’s readers… real petrolheads, not keyboard warriors… have voted on the year’s most important cars. These days the awards are split into Concept, Dream, Lifestyle and Volt (that last one’s for electric cars, bless them). Four finalists per category. Public vote via website and Instagram.

And in the Dream Car category, the MCPURA obliterated the competition…yeah, it did not just “win”.

Why? Because Maserati has taken its previous supercar, fed it a double espresso, taught it Italian opera, and then wrapped it in carbon fibre.

Underneath that sculpted Italian suit sits a carbon-fibre monocoque… stiff as Nonna’s stare, light enough to keep the whole car under 1,500 kg. Then there’s the engine… oh yes.
A 630-horsepower Nettuno V6, complete with patented pre-chamber combustion tech. It’s clever. It’s loud. And it punches harder than a rugby prop who’s just been substituted in the 75th minute.

Do the maths and you get a 2.33 kg per horsepower power-to-weight ratio… which in normal human terms means the MCPURA accelerates like it’s late for a very expensive wedding.

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© Maserati

You also get butterfly doors, well of course you do. This is a proper supercar, not a sensible one. And if you opt for the Cielo version, there’s a retractable electrochromic glass roof that changes tint at the press of a button… basically Jondo sunglasses for your roof. Magnifico.

Then there’s the colours. Maserati hasn’t held back. The headline act is AI Aqua Rainbow… a blue that literally changes colour in the sun like it’s showing off on Instagram. There’s Devil Orange, which sounds exactly like what it looks like… loud, fiery and not sorry. And Night Interaction, which whispers luxury while quietly judging all your latest choices in life.

If that’s still not enough, the Fuoriserie Programme lets you go completely mad… over 30 paint options, from metallics to matte, quad-coat finishes and things your neighbours will never understand. Every MCPURA can be as bespoke as a tailor-made Italian suit… except this one does 300 km/h.

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Maserati COO Santo Ficili summed it up rather nicely, thanking the Quattroruote readers… actual enthusiasts… and the craftsmen at the Modena factory who still build cars with pride, grease under their nails, and lots of coffee in their veins. Proper Made in Italy stuff.

So yes… the MCPURA is officially a dream car. Voted by the people. Built in Modena. Loud, light, dramatic, and gloriously unnecessary.

And frankly… if you’re going to dream, you may as well dream in Italian…even if you cant pronounce it!

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